Product Placement and New Challenges in a Changing World

After watching the latest James Bond blockbuster movie "Skyfall", I couldn’t help but think that while some things just don't change, the world is changing faster than ever. The opening scene of...

Posted by Margaret Pak on 11/13

The Ex-Agency Files: Details Matter More These Days

Sometimes I miss my creative agency background—The life-sized promotional samples in the hallway, drama queen creatives brilliantly bringing a nebulous idea to life, 10 a.m. bloody marys, trendy...

Posted by Carolyn Wright on 11/05

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