Fast Follow: Chicago Business Follows Us On Parking Startups

Who would have thought that the very same week that I was writing a post about parking reservation systems here in Chicago, Chicago Business would be working on a series on the same topic? One of...

Posted by jkeenan on 02/20

What Can We Really Expect Consumers to Pay for?

So on the heels of my analysis of the prospects for ParkWhiz and Spothero comes an announcement that a company called ParkNav, formerly FasPark, has raised an undisclosed amount of funding. What do...

Posted by jkeenan on 02/12

Anthem Marketing Releases Digital Marketing Glossary Focused on Social Media

Keeping up with digital marketing concepts and technologies can be an overwhelming task for most marketers, as the landscape continually evolves and players shift. Numerous attempts have been made...

Posted by Anthem Marketing on 02/05

Measuring Your Customer Loyalty: What This New Loyalty Metric Can Tell You

We've recently implemented a new loyalty metric for a client to help them evaluate the loyalty of their customer base and assess customer satisfaction. By using the results from one of their...

Posted by Anthem Marketing on 02/05

“Park” Your Money Here?

I was going to a Blackhawks game at the United Center recently and pulled up to my usual parking lot only to see a sign that said "parking passes only" when I had always paid with cash. When I...

Posted by jkeenan on 02/04

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