Right Question, Relevant Answers?


A recent RetailWire article discussed how Target and Whole Foods are both testing points-based loyalty programs. (Yawn…) And then it posed a good question to start a discussion among its panel...

Posted by jkeenan on 03/09

More Misleading Stats – Handle With Care!


Is Dunkin Donuts Perks really driving a 20% increase in year-over-year sales for the chain? That would be incredible, and maybe the best performing loyalty program of all time! At least that is...

Posted by jkeenan on 03/02

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